It took a little while, but Avatar has finally won its first guild award. James Cameron’s smash won the Art Directors Guild prize in the Fantasy Film category, while The Hurt Locker picked up the Contemporary Film award, and Sherlock Holmes took home the Period Film trophy. Though Avatar has certainly won major pre-Oscar prizes already this year (including the Golden Globe for Best Picture), this is the first time it’s won an award where the voting body actually has some overlap with the Academy. Tonight Avatar competes directly against The Hurt Locker at the American Cinema Editors’ Eddie Awards. Can it finally top its main Oscar competition at a guild-award ceremony after falling short at the Producers and Directors Guild? Or will The Hurt Locker increase its overall awards-season lead with another victory? Stay tuned…
Feb 14
2010
09:47 AM ET
'Avatar,' 'Hurt Locker,' 'Sherlock' win Art Directors Guild awards
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If Avatar wants to catch up with Hurt Lockers overall awards its going to have to win the rest of these awards before Oscars. In my opinion, The Hurt Locker is a lock for Best Picture for Oscars.
One has to remember that Avatar was released by 20th Century Fox while THL was released by Summit Films. Therefore Avatar has the power of a major movie company behind it & will “steal” the Best Picture Award.
It’s not about the studio, but about the people behind the campaign. THL has a team that has campaigned a ton of Best Picture winning films. They’re in good hands here.
How does Avatar winning in the Art Directors Guild increase its chances at winning Best Picture? It’s not like it was a major award, btw I’m rooting For District 9 to take home the Eddie tonight.
You begin getting an idea of what direction the voters for the Academy Awards are going in.
The highly popular, big box office film seldom wins the Oscar. The Return of the King was the exception–The Dark Knight being largely ignored is the rule. Avatar will win some technical awards but I doubt that they will take home much else. Too bad
This is misleading.
Mega smashes rarely win Best Picture, you’re right. But almost ALWAYS, the BP winner is either the **highest-grossing or second-highest-grossing film in the field.** It’s been true 23 of 25 times since 1984.
You’re probably just thinking about 1997, when that small art-house film “Titanic” won eleven Oscars.
My neighbors and me (all 15 of us) had our own little “block party” awards ceremony last night. And, based on our results, proclaim The Blind Side odds-on favorite to capture the Oscar
Too bad, you’re way off. The Blind Side has no chance at winning Best Picture. It certainly is not the “odds-on favorite” to win. If any film has a chance at overcoming both The Hurt Locker and Avatar, it is Inglourious Basterds, and to a much lesser extent, Precious and Up in the Air. But I wouldn’t even put money on any 3 of these winning. It’s either The Hurt Locker or Avatar, and I predict The Hurt Locker, even though I’m rooting for Inglourious Basters to be the surprise winner.
The ineligibility at WGA really blew Basterds’ chances at Best Picture. Shakespeare in Love and Crash had both the SAG and WGA when they pulled off their surprise wins.
That’s why I added that I wouldn’t put money on it. The SAG win was a nice boost for Inglourious Basterds. Plus, I would assume there are a considerable amount of Tarantino fans that will put it at #1 on the ballot. These reasons are why I think it is the only film that could reasonably become the surprise winner. But like I said, I wouldn’t put money on it.
I also think that IB was very polarizing and so there will be enough members of the Academy that will rank it low. I think the best bet for the office poll would be to pick The Hurt Locker for picture, director, two or three technical awards, and maybe screenplay (I’d say that with the WGA ineligibility, it’s a 50/50 shot between Boal and Tarantino), especially given that most people will be selecting Avatar for a lot of awards.
I agree. My money is on The Hurt Locker for Best Picture and Director. Original Screenplay is really tough to call. It’s obviously between Boal (Hurt Locker) and Tarantino (Basterds), like you said. It’s a 50/50 chance, so I’ll just predict the film that happens to be my personal favorite of the year, which is Basterds. Adapted Screenplay will go to Up in the Air.
Good wins all around, and well-deserved.
I still think, though, that this year will be 2000 redux. Avatar is Gladiator and The Hurt Locker is Traffic. Think about it.
I agree with that,Hannah.
HAHA, nagaway-away dahil sa iatpred. MERON naman talagang ganun, di na katakataka yun xDsa pagkakanuod ko ng trailer, masyadong seryoso ang movie, nasabi ko tuloy na sana ginawa na lang 2D, may comedy pa at maganda ang bakbakan, nakakatulala xD sana maganda tong movie. sana may pang 3D ako heehee.ang pangit lang, di man lang kumuha ng asian actors para mas bagay sa setting ng palabas.
ZZZZzzzz….