Box office preview: 'Clash of the Titans' on top of the crowded holiday weekend

clash-titans-medusaThe official battle over 3-D screens comes to a head this weekend. (Everything up until now has been preamble.) For Warner Bros. must land its Clash of the Titans in first place to justify its decision to go 3-D and move its release date to the weekend following Dreamworks Animation’s How to Train Your Dragon. Dragon, which already suffered from following Alice in Wonderland so closely, has been doing solid business during the week, earning close to $15 million just through Wednesday. And the third party in the race is Alice, which is still a player in the game, earning another $6 million from Monday to Wednesday, primarily from kids out on Spring Break.

The weekend becomes even more complicated when you figure in the fact that it’s Easter, the NCAA Championship reaches its final four on Saturday night, and Good Friday does mean a good day for movie-going. In fact, the highest-grossing film on Easter weekend was Scary Movie 4, which earned $40.4 million back in 2006. Also competing for some box-office coin are two films not debuting in 3-D this weekend. Miley Cyrus opened her tailor-made Nicholas Sparks’ movie The Last Song on Wednesday to $5 million. And Tyler Perry will bow his sequel Why Did I Get Married Too for a bit of counter-programming. Check out my predictions after the jump. And enjoy the Easter Bunny.

1. Clash of the Titans: $70 million

Dreamworks Animation made it very clear to exhibitors that if they chose not to run How to Train Your Dragon on the 3-D screen in their cineplex, the studio would not provide them with a 2-D print to run in the same complex. That hardball approach didn’t sit well with exhibs, who in many cases chose to take more 3-D runs from Warner Bros.’s Clash. In fact the Sam Worthington-starrer, co-produced by Legendary Pictures, will debut in 1,600 3-D locations, close to 600 more than the studio thought they’d be able to land. Also helping the Clash run will be theater chains, who will likely be doing split runs on their 3-D screens with Alice. The little secret behind all this, though, is that Clash doesn’t need to be seen in 3-D. We all know it was converted after the fact, so it’s not like Louis Leterrier (Hulk) shot the film anticipating you in your glasses.

2. How to Train Your Dragon: $30 million

Considering how well this movie has done during the week, and the number of kids available over the weekend, this movie is likely to hold in pretty well its second weekend in theaters. And it would be good news for Dreamworks Animation, who saw its stock get pummeled the Monday after it debuted to underwhelming results.

3. Why Did I Get Married Too: $25 million

Tyler Perry’s first movie in this series Why Did I Get Married debuted in 2007 to $21 million. This one is likely to surpass its predecessor, with Janet Jackson and Tyler Perry offering up their star power to his devoted fans. Also helping this film is the Easter holiday, which has historically been a big movie-going day within the African-American community.

4. The Last Song: $21 million

With Miley’s strong Wednesday debut, this romantic weepy is on track to exceed the original weekend expectations of $17 million. Sunday will be soft but the rest of the weekend should do nicely for this budding movie star.

5. Alice in Wonderland: $13 million

The Tim Burton, Johnny Depp movie just keeps on ticking, just crossing $300 million in domestic box-office receipts. This weekend should see the movie pass $700 million worldwide, despite being in only a little more than 600 3-D screens.

Comments (33 total) Add your comment
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  • Celia

    Clash of the Titans could make more than 70 mil since it’s one of the first big, special effects movies to come out in a long time!
    I think Why Did I Get Married Too? will earn around 30 mil and take second place. A lot of people want to see that movie. Tyler Perry has a lot of power at the box office.

    • theoriginalshawn

      First big special effects movie in a long time? Avatar? Alice in Wonderland? Terminator Salvation? Shutter Island? The Wolfman? …all in the last few months.

      • Lily

        Actually, I can’t wait to see “The Girl With The Dragon Tattoo” tonight. THAT’S the movie I’m excited about. The books are awesome.

      • Flickity Flack

        Im guessing that Lily is a major hottie.

    • Grady

      I’m thinking COTT will earn about $83 million!

  • Nerwen Aldarion

    I’ll be contributing to Clash’s 70 million tomorrow, can’t wait to see it!

  • Flickity Flack

    F*ck You Nerwen
    Just F*ck You

    • asdf

      Your a f*cking idiot.

    • Moe

      Nice one Flickity Flack.

  • Bobby

    3D is a joke the way it is,but to convert a movie to 3D after it has already been filmed just to get the extra money is such a huge load of crap.Anybody that would pay for that is a fool.

    • Blurbank

      I saw it tonight and you are 100% correct! See this in 2d.

  • Barry

    Most critics are advising people to avoid the 3D version of Clash since it suxs. Save the BS 3D fee.

  • Simon

    I plan to see Why Did I Get Married Too this weekend Loved the original. Hope the sequel is just as good!

    • Moe

      Another black comedy…so original. Just go watch whatever is on BET because they all have the same humor.

      • Chan

        Moe, you must not have seen the original. Sure, there were funny elements, but it was a drama, not a comedy. It tackled some serious issues. See the movie before you judge it.

  • javi

    i saw alice in wonderland and was good but i can’t wait to see clash of the titans but i think it will do more than 70 and if the last song did 5 million on wednesday i dont think it will go that far just my view.

  • Ashley

    Yay for Clash!!! Time for more mythos. I’m going to see it, but most likely not in 3D.

    • diane

      Release the Kracken in 2D

  • nima

    go sam go clash

  • Skittles

    Clash of the Titans in converted 3D is a joke. Perhaps if this movie fails with the 3D studios might actually “film” their movies in 3D (see Avatar) and have stellar results. Clash looks ok, nothing spectacular. KICK ASS on the 16th is going to be KILLER!!! :)

  • Skittles

    F*ck you Flickity Flack.
    Just F*ck You.

    • Flickity Flack

      You just made a very serious and potentially lethal mistake.

  • AaronT

    Sam Worthington is HOT. I would watch him eat a ham sandwich.

  • David

    Pixar films are cinematic gold. Dreamworks flicks and Ice Age sequels are pure pop trash!! bwahahaha!!

    • Arabang


    • Jason

      Haven’t you posted this exact same post several times before? My 5 year old stood up and cheered for How To Train Your Dragon and we saw Kung Fu Panda 8 times in the theater. He was bored by Up and Wall-e.

      • Jose

        Congratulations, your 5 year old doesn’t have good taste.

      • morgs

        Ha ha, lmao!! HTTYD eats Up for breakfast!! Better story, better visuals, better 3D, better movie…. end of :-) Fed up of these narrow minded pixar fanboys!

  • Christian

    Can’t wait to see Why Did I Get Married Too, the first one was very original and good! Hope the second one lives up to the first!

  • ryan

    yeah other animated studios just make better movies for kids, while pixar is putting out stuff you want to see with your kid supposedly. And I guess they want an oscar? The beginning of Up was extremely boring for kids.

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