Would you look at that? We’ve reached November — the time of year when studios start rolling out their big winter tentpoles — the ones they hope will hold through the holiday season.
The first such film is Disney’s Wreck-It Ralph, the buzzy videogame-themed animated flick that the Mouse House is hoping can break the streak of videogame adaptation failures at the box office (Remember Doom, anyone? Neither do we.) and bash the competition to the ground. Also opening is the Denzel Washington drama Flight and the martial arts flick The Man with the Iron Fists.
Here’s how the weekend might play out:
1. Wreck-It Ralph – $38 million
Disney’s latest CG animated effort, which centers on a fictional videogame character and other rather recognizable videogame icons, has unsurprisingly garnered massive buzz on the web, where gamers thrive. Still, this won’t be another all-buzz-no-box-office situation like Scott Pilgrim vs. the World. Disney has aggressively marketed the well-reviewed film, which carried a $165 million budget, and though it may not attract as many girls as some of the more princess-y efforts (I’m guessing it starts lower than Tangled, which debuted with $48 million), boys may be more willing to press ‘Start.’
The last truly mainstream family film to enter theaters was Hotel Transylvania, which began with $42.5 million six weeks ago, so the way is now clear for Wreck-It Ralph to open in the same range. Out in over 3,600 theaters, the big guy could climb all the way to $38 million — but the real story will be how well it can hold up as we movie into the lucrative Thanksgiving frame. READ FULL STORY