Remember when Cinemark theaters threatened to boycott Tower Heist because it would be available on VOD during its theatrical release? Imagine if a film were available in full, not only on pay-per-view, but online for free during its theatrical release. That’s what happened with this year’s Oscar-nominated animated shorts, which cable channel ShortsHD, in conjunction with the Academy, has been screening around the country since Feb. 1.
After free versions of all five animated shorts cropped up on websites like YouTube and Hulu, theaters showing the films threatened to stop screening the animated slate if the films remained online for free. So ShortsHD asked the nominees to pull their films from the web, as first reported by Deadline. READ FULL STORY »